History in the making

at McDonalds..

As reported in Ynet, McDonalds restaurant in a move that has only happened once before, has agreed to redesign their logo and sign.
The idea is that the kosher branches of McDonalds have had a difficult time getting hechshers, as certifying agencies (including Rabbi Lau as Chief Rabbi of Tel Aviv) have been reluctant to certify McDonalds out of fear that confusion would ensue. Someone who is not familiar with some being kosher and some not, would go into one, see the teuda and assume all McDonalds were kosher and would accidentaly eat in a non-kosher branch.

Now, the kosher branches will be able to get their hechshers in a timely fashion as they redesigned the signs, so as to avoid the confusion.

Here is a picture of the new sign: McKosher Photo: Shaul Golan



Anything that minimizes cinfusion and allows people who want to keep kosher to do so in an easier fashion is welcomed (even though I am against McDonalds being in Israel at all).