I did not know that they also make fancy, expensive, hamantashen, but it seems that is a thing now as well. The news reported last night, sending everyone into shock, that Roladin sufganiyot are being sold for 140nis per kilogram. The news report listed several bakeries and their prices, and Roladin was near the top but not quite the most expensive. Someone else is selling hamantashen for 168nis per kilo (I do not recall the name). I will assume these are not just poppy filled hamantashen!

I have no idea what they cost in your average bakery that average people normally shop in, though I have heard 30-50nis per kilo. The cheapest of the hamantashen listed in the report of the expensive prices was 80nis per kilo. 

Personally I dont particularly like hamantashen, though maybe if I tried a Roladin version that might change!

People flipped out, and the ridiculous price makes that understandable.

Roladin, though, along with those other fancy bakeries, have the right to charge whatever people are willing to pay. Supply and demand is how the mostly free market works. If they keep pushing the price up but people keep showing willingness to pay the higher and higher prices, it means the equilibrium has not yet been discovered. As soon as enough people decide this price is ridiculous and I wont pay it, Roladin and the others will start lowering the price to find that happy medium.

There is nothing to get upset at. No reason to get angry at Roladin. They are just charging what people are willing to pay. If it is too expensive for you, if you feel that is a waste of money, don't buy it. If enough people don't buy it, if people stop lining up outside the door of the local branch of Roladin to buy out the stock, Roladin will lower the prices.

you can have your hamantashen and eat it too, but only you can decide at what price you are not willing to buy