et tu Brute?

After we went to bat for you? After we arranged global boycotts of the parent company, after we arranged financial pressure from investors in the United States, after we fought the BDS movement on your behalf like we never fought for any other product or company before. and this is how you repay us? by increasing your prices?

for shame, as my South African friends would say!

With friends like these, who needs enemies?

I think we can now get Ben Cohen and Jerry Greenfield back on this situation..