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Aug 31, 2020

book review: Follow Me Eighteen Essential Lessons on Leadership

A Guest Post by Dr Harold Goldmeier


 Dr. Goldmeier was teaching international students in Tel Aviv, a Research and Teaching Fellow at Harvard, and manages an investment firm. His book Healthcare Insights: Better Care, Better Business is available on Amazon.



Everyone I speak with is aghast or depressed with today’s shirty, self-absorbed, national political leaders across the globe. People yearn for sparkling and inspiring leaders who once lit the horizons seeding hope. Can leadership be taught? What are the differences between a great manager and a leader?


Carly Fiorina speaking at Stanford defined a manager as someone who sees things as they are and organizes to make operations effective and efficient. A leader has a vision and sees things as they ought to be. And then there are provocative leaders personified by Robert F. Kennedy who “See things as they are and ask why. I dream of things that never were, and ask why not.” I find inspiring leaders are able to instill ardor among the people with their “Follow Me” clarion call. It is the title of a new book by IDF Brigadier General Gal Hirsch (Gefen Publishing House, 2020).


Leaders may be great managers or they hire them. Jack Welch, former CEO of General Electric. Welch built GE from a company making light bulbs into a multinational conglomerate. “Neutron Jack” didn’t hesitate to fire employees in cost-cutting times. Characterizations of him are not always flattering; he was hard-hearted and relentless in pushing for growth and maximizing shareholder returns. But Welch, Hirsch, and other leaders share the commitment underpinning their success that leadership is all about managing people first-and-foremost.


Leaders reflecting on their careers evangelize with lists. Welch repeatedly told young leaders to speak with candor and be insatiably curious. Warren Buffett, The Oracle of Omaha, lists six qualities of leaders; he also advises them to “read 500 pages a day” because a key ingredient of leadership is knowledge and knowledge must be built over time. It is knowledge that helps limiting mistakes.


Gen. Hirsch argues leaders succeed by first “not making mistakes, and…doing things right.” But that requires friction; without learning, initiative, and taking calculated risks, or “there is no progress, no change.” Leaders do not commit to maintaining harmony. Hirsch lists 18 qualities leaders must hone.


I’ve learned from my four decades in business and more than two decades in government that leaders instinctively know their first task is to articulate and sell their vision to shareholders, corporate employees, or military personnel. Keep it simple. For Bill Gates, it is a laptop on every desk. Hirsch makes the point that leaders must always have “one foot in the future (but it) is arduous…one of the various prices a leader must pay.”  


Hirsch offers nascent leaders 18 qualities that must be translated into skills to motivate  people. And then, “Never forget to be grateful and to express your gratitude.” Hirsch movingly pays homage to his former commanding officer. Hirsch uses verbs to introduce each of the 18, e.g., “Find Your Inner Voice;” Cultivate, Demonstrate, Adopt, Envision, Inspire, Prepare, and so on. 


Leaders recognize the power of words. Share-prices rise and plummet on the words of CEOs. Writes Hirsch, “The entire soul of a nation can be galvanized and set in motion by words uttered by a leader during a moving speech.”  “I have a dream,” jubilantly rejoiced Dr. King. The soldier in Hirsch gets him to remind the reader that Proverbs 18:21 warns leaders, “The tongue has the power of life and death.” 


The omnipresent angst, anguish, discomfort, and skepticism we feel today are exacerbated by the lack of positive leadership qualities among elected officials and those trying to unseat them. All are more akin to what lovers are to pornography than leaders to citizens. Except for fringe-element acolytes who is willing to “Follow Me?”        


There is no unity in the war on the novel coronavirus; no common faith in science and medicine. Perhaps the cause lies in the failure of national officials to internalize Hirsch’s 18th commandment to “Display Humility and Reverence.” I suggest putting Hirsch’s “Follow Me” atop the 500-page everyday readings.


buy Follow Me on Amazon.com

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